

The following is a listing of the services Velocity Marketing provides to developers, banks and financial institutions for their managed assets. These services are offered as a total package or can be selected on an a la carte basis depending upon your particular needs and requirements.
Property Evaluation
In undertaking an assignment we can provide a comprehensive evaluation of the property in order to understand the asset and its positioning within the competitive market. Our capabilities include:
Competitive Property Survey & Project Positioning
- Competitive Property Survey
- Location and Design Attributes
- Physical and Service Amenities
- Demographic Analysis
- Marketing & Traffic Assessment
- Pricing, Sales and Absorption
Financial Analysis
- Project Budgeting
- Costs to Complete
- Financial Modeling
- Discounted Cash Flow Analysis
- Sensitivity Analysis related to differing market strategies, sales pricing and absorption
Recommendations and Strategies
Upon completion of the evaluation we will outline marketing and/or positioning strategies which will address how best to maximize the value of the property, loan or portfolio. The objectives of our recommendations are straightforward and lead to the creation of a strategic marketing plan which answers the following:
What is the best marketing strategy for the project?
Where should resources be dedicated?
How should resources be allocated?
What is the timing/schedule for the marketing plan?
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