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Consulting Services

The following is a listing of the services Velocity Marketing provides to developers, banks and financial institutions for their managed assets.  These services are offered as a total package or can be selected on an a la carte basis depending upon your particular needs and requirements.

Property Evaluation
In undertaking an assignment we can provide a comprehensive evaluation of the property in order to understand the asset and its positioning within the competitive market.  Our capabilities include:

Competitive Property Survey & Project Positioning

  • Competitive Property Survey 
  • Location and Design Attributes 
  • Physical and Service Amenities 
  • Demographic Analysis
  • Marketing & Traffic Assessment
  • Pricing, Sales and Absorption  

Financial Analysis 

  • Project Budgeting
  • Costs to Complete
  • Financial Modeling
  • Discounted Cash Flow Analysis 
  • Sensitivity Analysis related to differing market strategies, sales pricing and absorption

Recommendations and Strategies
Upon completion of the evaluation we will outline marketing and/or positioning strategies which will address how best to maximize the value of the property, loan or portfolio.  The objectives of our recommendations are straightforward and lead to the creation of a strategic marketing plan which answers the following: 

What is the best marketing strategy for the project?
Where should resources be dedicated?
How should resources be allocated?
What is the timing/schedule for the marketing plan?